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AI Insights · Timothy · July 2025

Top 5 Maps and Navigation Apps in New Zealand: Q2 2025 Performance

Explore the performance trends of the top 5 maps and navigation apps in New Zealand during Q2 2025, with insights from Sensor Tower.

Top 5 Maps and Navigation Apps in New Zealand: Q2 2025 Performance

In the second quarter of 2025, the top maps and navigation applications in New Zealand showed varied performance trends across downloads, revenue, and active users. Using data from Sensor Tower, we provide an overview of these applications' performance on a unified platform.

Navionics® Boating experienced a gradual fluctuation in weekly revenue, peaking at approximately $9.4K at the beginning of April and then stabilizing around $7K to $8K towards the end of June. Downloads remained relatively steady, hovering around 180 to 200 per week, while active users saw a slight decline from 711 to 549.

Spacetalk showed a notable increase in weekly revenue, reaching a high of about $4.3K in late June. Downloads were relatively stable, with a small peak of 194 in late April. Weekly active users fluctuated slightly, maintaining numbers around 3.2K to 3.4K.

Circuit Route Planner saw modest growth in revenue, peaking at $1.6K in early June. Downloads were variable, with a brief peak of 189 in late April, and active users saw a slight decline from 615 to 540 over the quarter.

Trailforks maintained consistent revenue, peaking at $2.1K in early May. Downloads hit a high of 282 in late April, and active users showed a stable trend, maintaining around 3K to 3.3K.

Finally, New Zealand Topo Maps showed a minor decline in revenue, starting at $785 and ending at $336. Downloads were relatively stable, with a slight peak of 161 in late April.

For more detailed insights into these trends, visit Sensor Tower. The data highlights the dynamic nature of the maps and navigation app market in New Zealand, showcasing shifting user preferences and revenue patterns.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025